Your Wellness Guide

Joann Schermerhorn

Ayurvedic Health Counselor · Certified Herbalist · Holistic Esthetician · Breathwork Facilitator · Sound Healing Practitioner · Yoga Teacher

Specializations

  • Burnout & Depletion

  • Hormonal Imbalance & Gut Health

  • Skin & Inflammatory Conditions

  • Nervous System Dysregulation

  • Sleep & Energy Disruption

  • Root Cause Wellness

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About Joann

Joann has spent over twenty years inside the wellness industry — not as an observer, but as a practitioner, a student, and at times, a patient.

She grew up in Missouri, spent four years working in the national parks, lived in a tent in California while completing her Permaculture Design certification, traveled through Europe and the United States working the land, and eventually found her way back to the Midwest with a clarity about what healing actually requires.

Her path through the wellness world was never straight. She managed spa clinics. Got her esthetician license. Studied herbalism. Completed her 200-hour yoga training. Moved to Portland and managed an Ayurvedic spa before going to school for Ayurvedic medicine herself — where, for the first time, her own chronic health struggles finally made sense.

Gastritis. C. diff. Candida overgrowth. Years of doctors shrugging at normal labs. It wasn't until she understood the difference between her prakruti and her vikruti — her natural constitution and her current imbalance — that the pattern became clear. And when the pattern became clear, healing became possible.

Her acid reflux and GERD are gone. Her digestion has normalized. She is still healing her exhaustion, still learning, still a work in progress — and completely transparent about all of it.

That lived experience is the foundation of everything she does with clients.

Training & Credentials

  • Permaculture Design Certification — Regenerative Design Institute, 2006

  • Certified Herbalist, 2009

  • Licensed Esthetician, 2011

  • 200-Hour Yoga Teacher Training, 2013

  • Holistic Esthetician Certification, 2014

  • Vodder Lymphatic Drainage Certification, 2019

  • Ayurvedic Health Counselor & Panchakarma Technician, 2021

  • Natural Skincare Formulator, 2022

  • Sound Bath Practitioner, 2025

Approach

Joann's work is rooted in the Wise Woman tradition — a graduated philosophy of care that begins with the gentlest possible intervention and moves toward more intensive support only when truly needed. She believes that subtle changes make a profound impact, that the body is always communicating, and that the relationship between practitioner and client is itself a healing tool.

She brings every modality — Ayurveda, herbalism, holistic esthetics, breathwork, sound healing, lymphatic drainage, and yoga — to bear on one question: what does this specific body need, right now? The answer is never the same twice.

Real Women, Real Results

What coming back to yourself actually feels like.

Real testimonials from real people who've experienced the impact of Joann’s work.

“I didn’t expect to feel what I felt. There was a stillness that came over me that I hadn’t experienced in years — maybe ever. Joni has a way of helping you soften into yourself. I left feeling like something had been returned to me.”
— Heidi G.
“I had been fighting hormonal acne for years and tried everything. Working with Joni was the first time someone looked at what was actually causing it instead of just treating the surface. My skin has completely transformed — and so has how I understand my body.”
— Hannah H.
“I came in exhausted and skeptical. I leave every session feeling like myself again, and slowly, that feeling is lasting longer and longer.”
— Lisa M.